French video game publisher Ubisoft has announced a partnership with another French giant, Renault, to develop a virtual reality experience for an autonomous vehicle. An experiment designed specifically for use in an autonomous Renault concept vehicle, namely the Symbioz Demo Car project, announced back in September 2017.
Audi Norway have come up with a new way to attract customers by combining physical installation with virtual reality. The experience lets Audi customers to test-drive the new Audi Q5 on their own self-made track, designed in a special, real life sandbox.
German carmaker Porsche is experimenting with VR as a new way to promote its luxury cars. The company shows off a beta version VR app at various auto shows, letting visitors “test drive” Porsche’s latest models.