At Gamescom 2017 Ford and Microsoft are bringing closer together the virtual world of gaming and the real world of car racing. Gamescom visitors will have the opportunity to compete through VR driving to win a real life track experience.
It doesn’t seem like all that long ago since virtual reality in motoring was centered around the research and development laboratories of leading car manufacturers, but now it has evolved into something much more. VR is now widely used by dealerships, satellite motoring industries (e.g. tire companies) and even you, the everyday motorist.