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VR marketing


Super Bowl half time commercials have become almost a biggest hit than the game itself. Companies spend around $5m on a 30-second half time ad, to reach an audience of, on average, 100 million US viewers. In 2018 Pepsi choose to send out a truly global message in its ‘Pepsi Generations’ campaign with ‘This Is The Pepsi’, reminding consumers …

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As we reported earlier, the 2018 North American International Auto Show in Detroit had a quite unique experience for its visitors: the Kia Stinger 4D Test Drive, created by Kia Motors America in collaboration with Jaunt VR, a market leading company in producing and distributing VR, AR and mixed reality branded content, as well as original experiences …

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As part of the ongoing marketing launch of the all-new 2018 Kia Stinger, Kia Motors America will begin offering virtual reality test drive at the 2018 North American International Auto Show in Detroit.

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Mahindra Electric is the only carmaker offering all-electric cars in India, recently launched a Virtual Reality (VR) based drive experience for its e2oPlus small electric car.

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The Japanese manufacturer is showcasing the latest CX-5 SUV in four shopping centres in the UK, offering shoppers the chance to take a virtual reality (VR) test drive.

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